Mature skin could also be referred to as demanding skin. There is no specific age at which one speaks of mature skin. It is rather a case that skin changes with age and thus becomes more demanding. It is susceptible to dryness, while less fat is produced. At the same time, cell regeneration is slower, whereby the skin's resilience and elasticity is reduced and it becomes somewhat tired and pale looking. Wrinkles start to appear, particularly around the mouth and eye areas.
Accordingly, demanding, mature skin requires intensive care. It needs rich and regenerating skin care components that act against dryness and special ingredients that reduce wrinkles, preventing reoccurrence and protect the skin's resilience and elasticity for longer. This lends the skin a youthful radiance that is full of vitality.